Blog 2 - Denim

Throughout my early lifetime, I often looked at clothing with a sense of indifference. I would wear any types of clothes as long they fit well and weren’t completely atrocious to the eyes. However, as with most people, I started to notice the opposite sex and suddenly my appearance was something that I began to care about more and more. This does not mean that I became obsessive over my clothes, but I began to make more choices when it came to my wardrobe as opposed to letting my parents choose. For the next few years, I felt that I had found a happy medium of wearing comfortable clothes that maintained some sense of style. This viewpoint would carry me into my first couple years of college.

The idea of fashion was something I never put much thought into, often times regarding it as just a hassle when determining what to wear in the morning. However, some of my friends would introduce me to an aspect of fashion that I had never put much thought into. During my earlier years, jeans were just another pair of pants that I could wear when it got cold outside. The only difference between pairs being the shade of blue that they had. Little did I know that the world of nice jeans, or premium denim as it’s usually referred to, had a following that spread worldwide and had created an entire culture behind a relatively simple article of clothing. With premium denim, exclusivity is the name of the game, with some of the more sought after brands being sold only in small boutiques or sometimes only from the manufacturer themselves. However, this obsession in denim does not stop with the brand name. Wearers of high quality denim also place great emphasis on the fit and the wear of their jeans. The fading that occurs on the jeans from regular use is looked upon as medals, something earned from constant wearing of the denim. These various fades have names such as whiskers and honeycombs, which are called such due to their shapes. In order to attain these specific fades, people go through various things in order to improve the fading quality such as not washing the denim for months at a time or washing them in the ocean while wearing them. Although this might seem like a lot, there are still many aspects of the denim culture that have not been addressed in this blog and would probably take many more to even scratch the surface.